Maciej Kwarciany

Technical Key Account Manager & Data Analyst

Business-savvy data driven analyst blending strategic thinking with technical expertise. Bridging the gap between strategy and execution in tech-driven environments.

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Personal Summary

Business-savvy data driven analyst with a blend of strategic thinker and technical expert. Fluent in SQL, and data analytics yet able to run high impact contract negotiations.

Bridging the gap between strategy and execution in tech-driven environments. Bringing a holistic approach to problem solving, especially in high-stakes, compliance-sensitive environments.

Business Expertise

Understanding of market dynamics, financial models, and corporate strategy. Ability to negotiate and close high-impact contracts, ensuring agreements are profitable and aligned with long-term company objectives.

Technical Expertise

Knowledge of system architecture and data flows enables discussion of solution feasibility, troubleshooting bottlenecks, and ensuring technical builds align with company vision.

Professional Experience

Commerce Media Tech (Zeropark)

Technical Key Account Manager

06.2023 - Present

Managed enterprise-level client relationships, driving revenue growth for high-value accounts
Negotiated contracts and collaborated with C-level stakeholders to align technical solutions with business goals
Partnered with cross-functional teams to implement AI-driven-tools for web traffic optimisation
Built custom analytics dashboards to track KPIs, enabling clients to scale budgets with real-time decision-making insights
Spearheaded a critical migration for a top client, improving efficiency and increasing by 85% YoY revenue

Commerce Media Tech (Zeropark)

Account Manager / Senior Account Manager

06.2020 - 05.2023

Acted as a bridge between clients and engineering teams, translating business needs into tech requirements
Collaborated with Product teams to roadmap client-requested features

Commerce Media Tech (Zeropark)

Content Quality Specialist

05.2019 - 04.2020

Conducted in-depth audits of ad traffic quality across publisher networks, implementing fraud detection measures
Developed internal guidelines for traffic filtering and content approval later adopted as a company-wide standard

Key Achievements

Revenue Optimization

Identified and analyzed inconsistencies in web traffic routing from key customers. Rebuilt data flow and tracking logic, resulting in 85% increase in client revenue.

Linguistic Analysis Tool

Developed tool to detect domain name misspellings using Levenshtein distance, increasing inventory monetization by ~40%.

Process Innovation

Developed and introduced multiple MVP solutions that were later implemented company-wide, improving internal processes efficiency & reducing workload.